In two weekends, Nigerians spend N59.2 million on the “Barbie” movie.
Between Friday, August 4 and Sunday, August 6, 2023, Nigerians paid a combined N59.2 million to watch the movie “Barbie” at theaters all around the nation.
According to the statistics, which came from the Cinema Exhibitors Association of Nigeria (CEAN), “Barbie” earned the most of the top 20 weekend film releases for both weekends, accounting for about 24.3 percent of the N243.8 million in total box office receipts for the time period.
“Meg 2: The Trench” (N19.4 million), “Mission: Impossible – Dead Reckoning Part One” (N16.6 million), “Orisa” (N13.8 million), and “Oppenheimer” (N7.7 million) are some of the other movies in the top 20 list.
What makes “Barbie” unique?
American fantasy comedy “Barbie,” which was co-written by Noah Baumbach and directed by Greta Gerwig, was released in 2023. It is the first live-action adaption to bring the renowned Barbie fashion dolls from Mattel to life.
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From July 28 to Sunday, August 3, 2023, and from Friday, August 4, to Sunday, August 6, 2023, Nigerians paid a combined N59.2 million to watch the movie “Barbie” at theaters all around the nation.
The statistics, which came from the Cinema Exhibitors Association of Nigeria (CEAN), also revealed that “Barbie” came in first place among the top 20 weekend film releases in terms of box office receipts for both weekends, accounting for around 24.3 percent of the N243.8 million in total box office receipts for the time period.
With positive reviews from critics and a $1.05 billion global box office haul, “Barbie” has cemented its place as the second-highest-grossing movie of 2023.
But according to Variety, a trade publication for the American entertainment industry, Warner Bros. spent $150 million on promoting “Barbie,” which was more than twice the $145 million it cost to make the film.
“Barbie” had a worldwide gross of $1.052 billion as of August 8, 2023, with domestic sales of $478.1 million in the United States and Canada and international sales of $574.2 million.
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The movie also received praise for its “record-breaking” opening weekend, which broke previous records for movies that weren’t sequels, remakes, or superheroes. On August 6, 2023, it surpassed the $1 billion mark internationally, which was a first for a film with just one female director.
Other honors for “Barbie” include being named Most Anticipated Film at the 6th Hollywood Critics Association Midseason Film Awards and winning the Best Teaser category at the 2023 Golden Trailer Awards.
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